Management Policies

Purpose / Vision / Values

Purpose

Contributing to society through the advancement of sporting goods and the promotion of sports.

Vision

We are persistent in bringing “A-mon” quality for the world.
 “A-mon” quality = Made with fairness, craftsmanship, innovation, and to inspire

Values

Fair Play

We play to Challenge, push boundaries, never give up.

Friendship

We play as a team, respect and inspire each other, even opponents.

Fighting Spirit

We play fair game, principle over profit, no matter what.