In recent years, with rising temperatures due to global warming, it has become increasingly difficult to enjoy outdoor sports such as running . At Mizuno, we implement various environmental conservation activities to preserve the environment so that sports can continue to be enjoyed.
At the Osaka Marathon 2025, held in February 2025, we implemented three major initiatives:
Mizuno held the senior international badminton tournament Mizuno OMOTENASHI Cup Japan, which had been on hiatus since 2020 due to the COVID-19 pandemic, from April 11-14, 2025, at the Tsu City Industrial & Sports Center (Nissho Highway Arena ).
This tournament aims to provide new playing opportunities for senior badminton enthusiasts, contributing to the promotion of badminton as a lifelong sport while fostering health improvement, human exchanges, and revitalization of the host region.
Mizuno has joined and endorsed the philosophy of the “FC Gifu Well-being Project,” a community revitalization initiative promoted by FC Gifu through partnerships with diverse organizations and groups across different industries and sectors, including municipalities, companies with connections to the club, and educational institutions.
In collaboration with Kamikawa Town, Hokkaido, Mizuno recently hosted the “Big Snow Cup.” This community revitalization event features Baseball5, which is attracting attention as a new type of urban sport.
Baseball5 is a new five-a-side, five-inning sport inspired by baseball and softball. It can be easily enjoyed anywhere - all you need is one rubber ball.
At Mizuno, we have been working on initiatives to transform leftover leather unsuitable for gloves and noncompliant wood materials for bats into new products in our baseball and softball business.
The “Osaka Metro*¹ × Mizuno Les Plie Squat” project was first realized through a shared vision with Osaka Metro Create, which plans and develops upcycled products using materials from decommissioned trains as part of their “Scrapped Train Reconditioning Project.”
At Mizuno, we have established a “Sustainable Materials Procurement Policy” to protect the global environment, which we incorporate into our product creation.
In April 2024, Mizuno obtained certification from the Science Based Targets initiative (SBTi)*1 for its greenhouse gas reduction targets set to preserve the global environment.
We are now reporting on our progress towards the 2030 targets based on the actual results from fiscal year 2023.
At Mizuno we have been using carbon fiber in sports equipment such as golf shafts, tennis rackets, and baseball bats, utilizing our properties to improve product performance.
Carbon fiber scraps from these manufacturing processes were considered difficult to recycle; however, rapid technological advancements have now made it possible to repurpose this material.
At Mizuno, we aim to become "Carbon neutral by 2050" in order to build a sustainable society.
As part of these efforts, we have developed the “WAVE NEO COLLECTION” with the aim of creating shoes that reduce environmental impact while maintaining the functions of Mizuno performance running shoes. For Part 3 of this initiative, Mizuno has just launched “MIZUNO NEO VISTA.”
Mizuno received the “Eruboshi” certification on May 13, 2024, and the “Kurumin” certification on May 16, 2024.