Creating a Sleep Environment Focused on Breathing: The Shinkokyu Pillow O2
Sports & Society
Materiality
Contributing to the multi-dimensional values of sports
Mizuno is committed to creating opportunities for people of all ages to enjoy sport. By leveraging the power of sport and collaborating with communities and partners, we contribute to a sustainable and vibrant society.
Contributing to the resolution of social issues
Mizuno leverages the expertise, technologies, and networks it has cultivated through sport to help address social issues. Through the power of sport, we contribute to a society where everyone can live healthy and active lives.
Target
Total number of users of products and services that contribute to maintaining and enhancing health
34million people
(cumulative number)
Domestic sales of the Work Business (heat stress countermeasure products, occupational safety products, etc.)
FY2028
23billion yen
Comfort apparel sales
FY2028
4billion yen
and more
Strategy
Approach
Supporting Future Generations and Communities
Mizuno supports the healthy development of future generations and vibrant communities through sport and education. By leveraging its comprehensive strengths as a sports manufacturer, we create diverse social value.
Sport for Everyone
Mizuno is committed to creating an environment where everyone can enjoy sport regardless of age, gender, or disability. Through sport, we support physical and mental well-being and contribute to enriching people's lives.
Addressing Social Challenges Through Sport
Mizuno applies the technologies and expertise developed through sport to help address social challenges. Through innovation and product development, we contribute to a wide range of sustainability issues.
