Physical and mental health through sports

Mizuno offers workshops designed to help participants improve exercise efficiency while learning proper walking techniques and posture in an enjoyable way. By objectively understanding their walking posture and standing posture, participants can learn how to move their bodies more effectively.
Walking is the foundation of both physical and mental health. Through these workshops, we support the enhancement of well-being and the realization of sustainable lifestyles.

Mizuno developed Motion DNA, a walking ability and gait type analysis system, as part of its POWERED LIFE vision: “Empowering better performance throughout your life." By making walking easier and more comfortable, Motion DNA aims to support people in leading independent lives, enabling them to go wherever they wish on their own feet for as long as possible.
Walking is a fundamental part of daily life. A decline in walking ability can lead to a decrease in quality of life (QOL). Research has shown a correlation between walking speed and healthy life expectancy: people with faster walking speeds tend to enjoy longer healthy life expectancy, while those with slower walking speeds tend to have shorter healthy life expectancy.

To maintain an active and fulfilling lifestyle for longer, it is important to take effective measures to preserve walking ability. Motion DNA measures walking ability using simple yet highly accurate diagnostic equipment and estimates gait type through a standing posture measurement system and application.
By understanding the differences between walking ability and gait type, individuals can identify training methods and support products best suited to their needs, helping to extend healthy life expectancy.

Walking Ability Measurement

Motion DNA

Responding to the needs of people who say, “I want to be more active for my health but don't have enough time,” or “Exercise equipment is troublesome to store away,” Mizuno launched the Mizuno Healthy Interior series in 2018. Designed as fitness products that blend naturally into living spaces, the series is based on the concept of “adding a little more to everyday time and living spaces." It helps people with busy schedules due to work, household responsibilities, or childcare establish exercise habits easily in their own homes.

As more people spent time at home during the COVID-19 pandemic, demand for products that enable individuals to continue exercising easily regardless of external conditions increased. As a result, sales of the Mizuno Healthy Interior series have grown steadily.

Mizuno Healthy Interior

The Mizuno Senior Wellness Program was developed by Mizuno based on three core concepts: Achievable, Enjoyable, and Sustainable.

Mizuno actively supports preventive care initiatives and health guidance programs implemented by local governments throughout Japan. These programs help create opportunities for physical activity among people who may feel hesitant about visiting sports facilities.
Group-work activities are incorporated into the programs to encourage community building among participants and to promote the continuation of exercise through facilities managed by Mizuno.
In fiscal year 2025, Mizuno conducted 31 preventive care programs nationwide. In addition to participating in classes, participants are encouraged to acquire exercise methods and routines that they can continue independently after completing the program.

Mizuno provides training programs for people involved in senior fitness instruction to develop Mizuno Active Leaders, who acquire basic knowledge of the human body and practical skills for delivering exercise programs.
This proprietary Mizuno certification program enables participants to learn important safety considerations for exercise and develop the skills required to provide strength training and stretching instruction tailored to seniors.
Many people from NPOs, sports associations, and companies have obtained Active Leader certification and are expanding opportunities for physical activity by serving as instructors in their local communities and facilities.

In collaboration with local governments, Mizuno trains preventive care leaders who support the health and well-being of local residents. Incorporating elements of the Mizuno Active Leader program, Mizuno provides training, on-the-job learning opportunities at core facilities, and ongoing support to help leaders become active in their communities.
Through a collaborative initiative with Habikino City, Mizuno trained 110 local health promotion supporters across four locations in the city, contributing to community-led health promotion activities. In fiscal year 2025, residents independently organized 2,854 classes at four community gathering places, attracting a total of 21,544 participants.
In addition, beginning in fiscal year 2024, Mizuno launched a community supporter development program in Katsuragi City, Nara Prefecture, where 14 trained supporters are now active in newly established resident-led community activity programs.

Among the health concerns commonly expressed by older adults, two major issues are becoming bedridden due to falls and experiencing difficulties in daily life as a result of cognitive decline. Long-term hospitalization and bedridden conditions among seniors can increase healthcare and long-term care costs for society.
Mizuno believes that continuing exercise in an enjoyable manner is essential for extending healthy life expectancy. Based on the idea that moving the body in rhythm and performing coordinated hand and foot movements may help prevent cognitive decline, Mizuno is conducting research on exercise programs designed specifically for older adults.