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Physical and mental health through sports

Mizuno offers walking program workshops designed to make learning proper walking techniques and posture enjoyable, while aiming to improve exercise efficiency.Participants gain objective insights into their walking posture and standing alignment, helping them discover tips for moving their bodies more effectively.
Walking is a fundamental activity for both physical and mental well-being. Through these workshops, we support the enhancement of individual well-being and the realization of a more sustainable lifestyle.

Mizuno has developed the “Motion DNA” walking ability and walking type analysis system as part of its services to embody the POWERED LIFE vision, "Bringing good performance to your life.” By utilizing “Motion DNA,” Mizuno aims to make people's “walking” more enjoyable, thereby supporting a life where they can “go wherever they want on their own feet, forever.”
"Walking" is a fundamental aspect of life. Therefore, when walking ability declines, it leads to a decrease in the Quality of Life (QOL). There is a correlation between walking speed and healthy life expectancy; it has been found that individuals with a faster walking pace tend to have a longer healthy lifespan, while those with a slower pace have a shorter one.
To lead a more vibrant and longer life, effective measures to maintain walking ability are essential. “Motion DNA” measures walking ability using simple and highly accurate specialized equipment, and estimates walking type through a standing posture measurement system and application. By understanding the differences in walking ability and walking type, individuals can identify training methods and support products suited to them, contributing to the extension of their healthy lifespan.

Walking Ability Measurement

Motion DNA

Responding to feedback such as “I want to stay active, but I donʼt have time” and “Storing fitness equipment is a hassle,” Mizuno launched the Mizuno Healthy Interior series in 2018—a line of compact training items designed to fit seamlessly into living spaces.

Based on the concept of “Adding wellness to your everyday time and space,” the series supports the development of healthy habits through simple exercises that can be done in the living room, making it easier for those with limited time due to work, household duties, or childcare to stay active.

With more people spending time at home due to the COVID-19 pandemic, demand for this series has remained strong, as it enables individuals to continue exercising easily and independently, regardless of external conditions.

Mizuno Healthy Interior

The Mizuno Senior Fitness Program is an original exercise program developed by Mizuno for older adults, based on three key concepts: Doable, Enjoyable, and Sustainable.

Mizuno actively participates in community-based initiatives across Japan, such as long-term care prevention programs and health guidance services for individuals at risk of lifestyle-related diseases. These efforts aim to provide opportunities for physical activity—especially for those who may find it difficult or intimidating to visit formal fitness facilities.

In these programs, group activities and interactive sessions are incorporated to encourage community building among participants and to support ongoing physical activity at designated community facilities.

In fiscal year 2024, Mizuno plans to conduct 40 long-term care prevention programs nationwide. These programs are designed not only to engage participants during the sessions but also to help them acquire exercise methods and routines they can continue independently after the program ends.

Mizuno offers training programs for anyone involved in senior fitness instruction, aimed at developing Mizuno Active Leaders—licensed individuals who acquire basic knowledge of the body and learn how to lead and implement exercise programs effectively.
This is Mizuno's original certification program, through which participants learn key safety considerations for conducting physical activity and gain the skills needed to guide seniors in strength training and stretching exercises.

Individuals from NPOs, sports associations, and companies have obtained the Active Leader license and are expanding their roles by leading fitness programs in local facilities and communities.

Mizuno, in collaboration with local governments, conducts training programs to develop long-term care prevention leaders for local residents. Incorporating elements of the Mizuno Active Leader program, we provide training sessions, on-the-job training (OJT) at core facilities, and continued support to help trained leaders thrive in their own communities.

In a joint initiative with the city of Habikino, we trained 106 local health promotion supporters across four locations in the city, contributing to community-led health and wellness efforts.
In fiscal year 2024, a total of 2,816 community-based health classes were held across the four sites, with 12,590 participants taking part—driven by resident leadership.

Among older adults, two major health concerns are the risk of becoming bedridden due to falls and the decline in cognitive function that interferes with daily life. Extended periods of immobility or hospitalization among seniors lead to increased medical and caregiving costs.

Mizuno believes that continuing to exercise in an enjoyable way is essential to extending healthy life expectancy. Based on the idea that moving the body to a rhythm and engaging in coordinated movements involving both hands and feet can help prevent cognitive decline, we are conducting research on exercise programs specifically designed for older adults.